INFOGRAPHIC
BY GOOGLE
About HWGO
Helping woman get online aka HWGO was CSR activity Initiated by Google.
Google in the year 2012 aimed at reaching rural and grassroots levels in India
Main Problem
Most of the women who are not online in the country don’t know how to use the computer or the Internet. A huge number of women with basic knowledge of computers do not consider the Internet useful or relevant
Goal
The main goal was to Design a map, which would help them (NGO volunteers) to understand the problem and solution and guide there prospective students get online
COLOR SCHEME
The colour scheme was inspired by the logo, which helped the design by instinctively making the connection to the cause
ICONOGRAPHY
ILLUSTRATIONS
The illustrations used were created to look like the students. In this case, it would be curious women from rural India.
MAIN DESIGN
